If you want to drastically improve your ads with one simple trick.. this article is for you.
I vividly remember writing my first few ads, it sucked.
I did a bunch of research and I was overwhelmed with information. People were saying to do one thing while others said that wasn’t right and I should be doing it this way.
So I decided to just jump in and try it out for myself.
Over the next few minutes, I’ll show you the one simple trick I learned that changed the way I wrote my ads forever.
The Mistake I Made
We were taught at a young age that using big words makes you sound professional and sophisticated. When I began making my ads, that's exactly what I did.
It didn’t go as expected.
I barely got any clicks, wasted a bunch of money, and I just didn’t know why.
Many people say it’s all about your branding, the color, and the shapes you use to stand out.
I never understood how the color of my logo or if I used a triangle instead of a square affects how my ad performs.
After all, we are not getting paid to design squares and triangles, we’re getting paid when our ad gets us results
Here’s what I did...
The Secret
So I dug deeper and good news for you, I found a simple trick that improved my ads dramatically.
With short-form content taking over social media, people’s attention spans were getting shorter and shorter.
The average attention span is just around 8 seconds but for today's modern consumer, if you don't hook them, it’s too complex, or difficult to read, they’ve already clicked off.
70% - 80% of complex sponsored ads are ignored.
The point is:
we want to get our message across as simply, straightforward, and as low an effort as possible for your customer.
What Next?
Ads are an incredibly versatile and helpful tool, using that one simple trick will improve your ads dramatically, but if you want to learn more about ads,
To improve your ads even more...
Read our blog for more useful information
Click here to get your free meta ads guide.
Or
If you want to know how we would do this in your business,
Get in touch with us today.
Aris Eclarino
AE Results. Marketing
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